Eminem’s highly anticipated album, “The Death of Slim Shady (Coup de Grâce)”, is coming this summer, and you can be a part of history.
The official Eminem website now offers pre-saving on Spotify and pre-adding on Apple Music. And hitting that pre-save button is more important than ever before.
Of course, on a personal level, pre-saving ensures you get a notification the moment the album drops. It goes straight to your library. However, there are more objective reasons to follow the link from Marshall’s webpage.
These pre-sale numbers are not just numbers; they are becoming crucial in the music industry. Your pre-save can help gauge demand in advance to show how many people are interested in the new album, which helps predict potential sales and plan marketing strategies. The data collected through pre-save can also be used to negotiate higher payouts from streaming services if the listeners’ interest is strong. And, of course, it assists in adding the hype and keeping the momentum going. Your action matters.
Eminem might be very confident with his payments, marketing strategies, and the public interest. Still, there is one thing that might be important even for him and, certainly, for his fans — chart performance.
Some music charts, like Billboard, now factor in pre-saves/pre-adds into their calculations. This means strong pre-save numbers can contribute to a higher chart debut for the album.
