Kim Kardashian’s Skims partners with WNBA as Kelsey Plum, Candace Parker and Co pose for stunning new shoot

The WNBA’s popularity has skyrocketed ahead of the new season

 

WNBA stars including Kelsey Plum, Cameron Brink, and Candace Parker have teamed up with reality TV royalty.

The talented hoopers announced a new partnership with Kim Kardashian’s popular Skims brand on Monday.

Kelsey Plum and a host of WNBA stars have joined up with clothing line SKIMS
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Kelsey Plum and a host of WNBA stars have joined up with clothing line SKIMSCredit: SKIMS

Kim Kardashian's leisurewear brand is worth over $4 billion
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Kim Kardashian’s leisurewear brand is worth over $4 billionCredit: Instagram/kimkardashian/pierresnaps

Rookie Cameron Brink starred in the shoot featuring a host of famous faces

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Rookie Cameron Brink starred in the shoot featuring a host of famous facesCredit: SKIMS
Kim K’s clothing line promises to be the “next generation of underwear and loungewear.”

The 43-year-old socialite has now teamed up with a host of WNBA stars past and present for a new collaboration.

Retired star Parker was joined by two-time WNBA champion Plum in the sultry photoshoot.

Los Angeles Sparks rookie Brink also got involved despite only arriving in the league last month.

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They are joined by six-time All-Star Skylar Diggins-Smith and Connecticut Sun star guard Dijonai Carrington in the venture.

“I’m proud to launch this new WNBA campaign starring such an incredible cast of athletes,” Kardashian said in a statement.

“Championing women and women in sports is incredibly important to Skims.”

“My fans know how much I love fashion,” No. 2 overall pick Brink explained.

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“Skims has been an underwear staple in my wardrobe for years.

“I’m really grateful to be included in this lineup of players, especially with the greats who I have looked up to for so long.

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“It’s truly a dream come true to be working with a brand that I love so much.”

Skims was launched by Kardashian alongside Emma Grede and Jens Grede in 2019.

With a focus on body positivity, sizes XXS to 5XL are stocked by the loungewear range.

In 2023, the company was valued at $4 billion, per the NY Times.

Last year, the brand released its first menswear range which was modeled by NBA star Shai Gilgeous-Alexander and the NFL’s Nick Bosa.

How the WNBA works

THE 2024 WNBA season features 12 teams with the regular-season running from May 14 to September 9.

Each team plays 40 regular-season games – four against five teams from the same conference and two teams from the other conference, and three games against the remaining four teams.

The top eight teams in the league standings qualify for the playoffs – regardless of what conference they’re in.

The playoffs will use a best-of-three format in the first round while the semifinals and WNBA Finals are best of five.

This season also includes a month-long break for the Paris 2024 Olympics.

The Las Vegas Aces are defending back-to-back WNBA champions.

The WNBA has seen its popularity soar ahead of the new 2024 season, which begins Tuesday.

No. 1 overall pick Caitlin Clark blazed a trail for women’s basketball during her historic collegiate career.

Clark is set to make her eagerly-awaited debut for the Indiana Fever against the Connecticut Sun on Wednesday.

ESPN is rolling out a “WNBA Finals-like production” for Clark’s bow.

The 22-year-old recently signed a $28 million deal with sportswear giant Nike after leaving the Iowa Hawkeyes.

Candace Parker is a former No. 1 overall pick in the WNBA
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Candace Parker is a former No. 1 overall pick in the WNBACredit: SKIMS

The 38-year-old announced her retirement from basketball last month
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The 38-year-old announced her retirement from basketball last month