Travis Kelce Taylor Swift Patrick Mahomes Brittany Mahomes (Photo via @chrispearson20/Instagram)
The Taylor Swift effect is real, and Travis Kelce is reaping the benefits.
On the football field, the Kansas City Chiefs have two of the best players at important positions, which has helped them win three Super Bowls.
Travis Kelce and Patrick Mahomes are now in another battle but off the field.
This “battle” has to do with the two players’ social media followings, and Kelce has just passed a significant milestone with the help of Taylor Swift.
A recent study by sports analytics provider Tips.gg highlighted Kelce’s significant increase in followers in the past week alone.
Kelce’s Instagram following received 256,849 new followers following his appearances at Taylor Swift’s Eras tour concerts in London and Dublin. Kelce was hilariously on center stage, dancing and carrying Swift across the stage.
The surge in new fans elevated his total follower count to 6,792,084, which has now went past Mahomes, who currently stands at 6,790,013 followers.
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None of this would be possible without the influence of Taylor Swift, who has introduced the sport of American football to millions of new fans.
“It’s no secret that Travis Kelce’s popularity has skyrocketed globally over the last year, partly down to his crucial role in the Chiefs back-to-back Super Bowl wins and his romance with popstar Taylor Swift,” commented Anton Malyutin, Founder and CEO of Tips.gg.
Travis Kelce Jersey Demand Overtakes Patrick Mahomes
After the Kansas City Chiefs defeated the Chicago Bears in September 2023, with Taylor Swift in attendance, searches for Travis Kelce jerseys skyrocketed by 1,267%, and they would overtake Patrick Mahomes for the first time in history.
Fox reported at the time that Kelce saw a nearly 400% increase in jersey sales after Swift’s appearance.
“Yesterday, Travis Kelce was one of the top 5 selling NFL players and saw a nearly 400% spike in sales throughout the Fanatics network of sites, including NFLShop.com,” Fanatics said.
Kelce was one of the most popular players in the league, but prior to Swift, he was sitting outside the top 10 in jersey sales.
VIDEO: Travis Kelce Reveals The One ‘Golden Rule’ He Had With Taylor Swift Last Month
Travis Kelce and Taylor Swift (Photo by Ezra Shaw/Getty Images)
It’s no secret that Taylor Swift’s Eras Tour remains one of the biggest concerts everyone wants to attend, and Travis Kelce got the opportunity of a lifetime when he found himself actually on stage.
Last month, Taylor Swift played three massive shows at Wembley Stadium in London, which featured a ton of great surprises. Absolutely nothing prepared her fan base for what happened at the third Wembley show, when Travis Kelce actually appeared on stage.
Dressed in a tuxedo, top hat, and red-bottomed shoes, Travis appeared during the Tortured Poets Department section of the show, and fans went nuts.
This week, the Kansas City Chiefs tight end finally had a chance to speak about it on his podcast show.
Before he took the stage, Kelce stated he gave himself one rule, and that was to not drop Taylor Swift while he was carrying her.
“The one thing I told myself is, ‘Do not drop the baby,’” Kelce said on the New Heights podcast, referring to Swift. “‘Do not drop Taylor on your way over to his [expletive] couch.’ I was gonna do some like extra stuff, if I ever do it again I might do it. But the golden rule was do not drop Taylor – just get her to the couch.”
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His brother and co-host Jason Kelce laughed, adding: “No fumbles.”
During his time on stage, Travis Kelce could be seen touching up Taylor’s makeup, reacting to her outfit change, and then carrying her over to a red couch on stage.
The Chiefs star, who has been dating Swift for nearly a year, is unlikely to hit many more shows as the team’s training camp will be opening up later this month as the 2024 season draws near.
Travis Kelce Declined to Appear on Netflix’s ‘Receiver’
Travis Kelce can appear on stage with Taylor Swift, but he is not interested in appearing on reality television.
The Chiefs star tight end declined the opportunity to be in the Netflix series “Receiver,” which is a follow-up to the “Quarterback” series.
“After Pat did it, I did get asked about it. I don’t know. I’d rather just play ball, man,” Kelce said on the “Bussin’ With The Boys” podcast. “I’m already doing enough with the podcast and everything,”
With Chiefs training camp opening soon, Kelce has other things to focus on, like the team trying to make history and winning three-straight Super Bowls.
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